Learn Speak Teach Episode #71 with Alex Sanfilippo

Watch The Episode on Youtube: https://youtu.be/wNJQlU2VyZs

Whether you want to share your expertise, connect with like-minded individuals, or build your brand, podcasting provides a platform that can help you achieve your goals. In this episode, Ben sits down with Alex Sanfilippo. Alex is an entrepreneur and the founder of PodPros, a software company focused on the podcasting industry. He is also a podcast host of the top-rated podcast called Podcasting Made Simple and a lead podcast educator.

In this insightful episode, Alex shares his journey from humble beginnings to soaring success. He unravels how his proficiency in podcasting began, guiding aspiring podcasters on their transformative path. Additionally, he shares the crucial first move to building a remarkable podcast brand.

While perfection may seem like the ultimate goal, Alex reminds us that “perfection is the enemy of done.” In the realm of content creation, it’s not always perfection we should strive for but the power of taking action and getting things done.

We explore the advantages of being a podcast guest, how to prepare for podcast guest appearances, and the top-notch tips for pitching yourself to the podcasts you’ve been eyeing. To maximize the effectiveness of your podcast, Alex unveils the secrets of creating an irresistible Call to Action that drives engagement and growth.

Tune in for amazing insights on how to take your podcasting journey to the next level.

During this episode, you will learn about:

[03:50] A quick bio of our guest; Alex Sanfilippo

[05:23] Where his love, passion and proficiency in podcasting began

[09:38] His first attempt at podcasting

[11:56] LST #56 w/ Steve D Sims; https://realbusinessconnections.com/episode/stevesims/

[14:18] Tips for building a remarkable podcast brand

[18:07] What should be the first move when starting a podcast?

[20:07] How to ensure you are creating quality podcast content

[24:27] The benefits of niching down

[26:44] How do you reach the target audience for your niche podcast

[29:55] Learn more from Alex; https://podpros.com/win

[32:05] PodMatch (A podcast booking service that automatically matches ideal podcast hosts and guests for interviews)

[37:06] The benefits of being a podcast guest

[41:57] How to prepare to be a podcast guest

[44:14] Tips on how to pitch a podcast that you want to be a guest on

[50:18] How to create an effective podcast Call to Action (CTA)

[52:21] How to connect with Alex and learn more about podcasting; https://podpros.com/win

[53:57] Rapid Fire Round

[56:48] Playlist by Alex Sanfilippo; Punk Till We Die

[59:34] Integration assignment

Key Takeaways:

“Perfection is the enemy of done.” ~Alex Sanfilippo [16:09]
“People will forgive you for the lack of quality of your content but not for the lack of the content itself.” ~Alex Sanfilippo [19:14]
To ensure you are creating quality podcast content, you have to figure out what you know you do to serve the world and how you can show up and do that [20:14]
When you niche down your podcast, you give people a way and a reason to identify with you as a podcaster [26:34]
Being a podcast guest helps you to learn your message well as a podcaster [41:05]
Your Call to Action should be singular, memorable, and free [50:19]