Learn Speak Teach #16 w/ Steve Heroux of Victory Selling
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Sales is not about pushing products. It is about building relationships and providing value to your customers. Successful salespeople are not only good at their job but also at connecting with people on an emotional level. They are able to identify the needs of their potential clients and provide them with immense value.
Join the conversation with Steve Heroux as he shares practical tools in sales to help you transform your sales strategies to build a successful sales referral system, refine your sales skillset, and make a ton more money while doing it.
Steve is the “Sales DNA” champion, Founder and President of Victory Selling, and the author of Sales Is Not A Dirty Word. Steve has more than 25 years of successful sales experience as a top 1% salesperson in multiple industries. He mentored top companies including Aflac, The UPS Store, and Title Boxing.
Steve has trained thousands of salespeople and he believes that anybody can learn how to sell, but you absolutely must possess three keys, honesty, integrity, and humility.
During this episode, you will learn about;
[00:01] Introduction to the show
[02:22] Steve’s career background
[05:46] How Steve moved from hardly speaking to number one in sales
[09:10] Surprising sales referral statistics
[09:50] The right strategies to ask your customers for referrals
[11:12] Why asking for a recommendation is all about timing
[13:31] Why the perception of sales is horrific and dirty
[18:09] Short-sightedness in sales
[20:44] Steve’s sales DNA tool and the sales skills that it measures
[24:01] The need to be liked and how it negatively affects sales results
[25:45] How to get comfortable discussing money and ask the right questions
[30:06] Transforming your sales and values around money using the Sales DNA Test
[33:58] How to get your sales DNA Test
[37:17] Working with people who want to work with you
[39:20] Investing in yourself with consistency to level up
[41:56] Rapid Fire Round
[40:04] How to reach out and connect with Steve
Notable Quotes
~ “Building your referral system is the smartest way to do business.”
~ “Sales is all about value, find out what people want and are willing to pay or train for it.”
~ “Sales referrals are all about timing; you have to prove your worth to your customers before asking for referrals.”
~ “You cannot train desire, and you cannot train the will to win; they are inherent to an individual.”
~ ”If you need to be liked as a salesperson, you will not be able to ask the right questions to your prospects to get them to think.”
~ “People don’t buy because they like you; they buy because you provide them with a massive amount of value.”
~” You will always earn within 10% of what you believe you are worth.”
~ “Personal growth is like brushing your teeth; you have to treat it with consistency and not intensity.”
Steve’s Book
Sales Is Not A Dirty Word www.amazon.com/Sales-Not-Dirty-W…ive/dp/1945849843
Keep In Touch with Steve Heroux:
Website: www.victoryselling.com/steve-heroux/
LinkedIn: www.linkedin.com/in/steveheroux1/
Instagram: www.instagram.com/thesteveheroux/
Facebook: www.facebook.com/steve.heroux/
Sales DNA Test: www.victoryselling.com/sales-dna-test/
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