LST #91: Who really created the NEPQ Framework? With Actual Creator, Michael Oliver

Real Business Connections

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Learn Speak Teach Episode #91 with Michael Oliver.

If you’re a salesperson, you may have seen similarities between the popular sales method by Jeremy Miner,, NEPQ (Neuro-Emotional Persuasion Questions), and the “How to Sell Network Marketing” book by Michael Oliver. In fact, NEPQ is actually a reworded version of Michael’s “Natural Selling” methodology, of which he’s been teaching for decades.

Michael Oliver is an internationally renowned sales trainer, coach, and best-selling author with over 40 years of experience in the sales industry. Michael is also the founder of Natural Selling Sales Training, which helps salespeople learn how to sell the way people buy.

Through his course “Natural Selling: The Art & Science Of Selling With Integrity,” Michael offers a step-by-step blueprint to double sales without rejection or objections.

Michael’s approach to sales — the Natural Selling Conversational Dialogue — emphasizes

genuine rapport and self-persuasion. Michael seamlessly blends ancient communication philosophies with modern strategies, championing authenticity in every transaction.

In this episode, Michael talks about the origin of Natural Selling, its development, principles, and how it became a thing.

Michael also touches upon how Jeremy Miner’s NEPQ framework is a carbon copy of the Natural Selling principles and questioning techniques that Michael developed. Michael taught Jeremy around 17 years ago, and Jeremy even left him a testimonial on his website, Natural Selling.

Watch the episode on YouTube: https://youtu.be/cCJUmDQPMeY

During this episode, you will learn about:

[01:20] Episode Glimpse

[01:44] Power of dialogue in selling

[03:05] Michael’s bio –

[03:45] Michael’s experience training with Deepak Chopra

[07:40] Michael’s framework for selling

[09:12] The five principles of natural selling

[11:08] The purpose of a business

[12:20] The idea of self-influence in buying

[15:29] Jeremy Miner’s NEPQ is a copy of Michael’s How to Sell Network Marketing

[17:35] Michael wrote the book over 20 years ago

[18:13] The essential element that Jeremy’s NEPQ lacks

[20:16] The importance of detachment

[24:06] Key frameworks of natural selling that make it successful

[24:34] The most important stage of selling

[27:54] 5 questions to reveal a customer’s emotional buying blueprint

[31:45] Importance of integrity and congruence in sales

[37:55] How to connect with Michael

LinkedIn: https://www.linkedin.com/in/naturalselling/

[40:13] Integrating detachment into daily life

[42:39] Wrap-up

Key Takeaways:

• The whole idea of sales is no longer about selling. It is about helping the other person buy it. ~Michael Oliver [07:43]

• The foundation of selling is based on philosophy, not on technique. ~Michael Oliver [08:19]

• Selling is allowing the customers to influence themselves to buy. ~Michael Oliver [12:43]

• Set up the communication to show that you’re not there to persuade them to do something they don’t want, and you’re not going to take a lot of time. Ironically, they’ll give you all the time in the world because you’re focusing on them. ~Michael Oliver [25:42]

People Mentioned and Other Resources:

1. Rumi: A Sufi saint

2. Deepak Chopra

3. Wayne Dyer

4. Jeremy Miner

5. Jeremy Miner’s testimonial on Natural Selling: https://naturalselling.com/about

6. The Seven Spiritual Laws of Success by Deepak Chopra

7. How To Sell Network Marketing Without Fear, Anxiety Or Losing Your Friends! by Michael Oliver

8. Natural Selling: The Art & Science Of Selling With Integrity course

Keep In Touch with Michael Oliver:

Website: https://michaeloliver.com/

Natural Selling Website: https://naturalselling.com/